Planning Expansion and Adding Scope to your Current Shared Services Operation
Successful scope expansion for an existing shared services operation requires careful planning. Scope expansion can take a number of forms such as new services, new customer groups, and new geographies. This is the fourth session of an HR shared services learning series that ScottMadden is presenting in conjunction with Shared Services & Outsourcing Network (SSON). In this session, we cover an approach for planning expansion and keys to adding scope while balancing the demands of your current shared services operation.
Fore more in this series, please see:
Building a Business Case for Shared Services
HR Shared Services Technologies
The HR Business Partner
Shared Services Customer Satisfaction
Post-Launch Success Factors
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Agenda
- About ScottMadden
- Expansion is Good
- Service Expansion Strategies
- Executing the Service Expansion
About ScottMadden
- Decide
- Design
- Build
- Improve
Our Functional Expertise:
- Supply chain management
- Finance & accounting
- Real estate and facilities
- Engineering services
- Human resources
- Information technology
- Multi-function
- Administrative services
Benefits of Shared Services
Companies can achieve all three but can design for quicker results on any one.
- Cost Control
- Aligns skill set with work type
- Eliminates redundant labor
- Tracks service usage/costs
- Economies of scale
- Automation of processes
- Improve Service & Enable Scalability
- Standard Processes
- Issue tracking & closure
- Performance Metrics
- Common model for expansion
- Gain Control & Leverage Data
- Data centralization
- Improved reporting & analytics
- Improved compliance
- Better decision making
- Focuses on demand mgt.
Advantages and Disadvantages of Growth
Advantages of Growth
- The shared services model works
- Improves service delivery
- Lowers total costs
- Economies of scale
- Synergies (e.g., on-boarding of new employees)
- Standardization of processes and elimination of redundant processes
- Shared technology
- Shared management and administration
- Cross training
- Additional advancement opportunities for shared services employees
- Improved customer service
- Contact center
- Key account management
- Allow business units to focus on core processes
Disadvantages of Growth
- Investment requirements—up-front costs to transition and centralize technology, staff, equipment, and facilities
- Additional bureaucracy
- Size can hamper responsiveness
- Requires broader technical expertise at the top to manage additional functions
- Perception of kingdom building
- Potential impacts to employees currently performing the work
Expansion Strategies – Horizontal vs. Vertical Growth
Horizontal Growth
- Additional customers
- Additional business units within each company
- New geographic areas
- New states, regions, countries, etc.
- Global shared services centers
- Support to other companies (external sales)
Vertical Growth
- Additional services
- HR services
- Recruiting support
- Training and development
- Labor relations
- Vendor management
- Relocation support
- Travel & expense reimbursement
- HR Information Technology support
- HR applications support
- HRIS report requests
- Cross-functional services
- Litigation support and coordination
- Communication services
- Environmental, health and safety
- Regulatory compliance
- Real estate
- Facilities
Vertical Growth – Adding New Services
- Use a standard process and tools to evaluate and justify the addition of future services
- Analysis should include alignment with strategy, resource impact, impact on call quality (e.g., average speed to answer), ability to leverage the service among all customers
- Set necessary sign-offs required to add a service
- Set standards to which candidate processes or services must adhere
- Typically, the service center will want an incoming process “cleaned” to a certain level before it assumes responsibility
- The service requestor should include the following with each new service request:
- Submitted by
- Describe the proposed service or services to be transitioned and provide the appropriate process flows (current and proposed future state)
- Current service owner (function, name, title)
- Positions performing the work today (position titles, FTEs)
- Customers of the service (who and number of customers)
- Systems or technology used to perform the service today (list and describe how used)
- Current performance measures used (list and note current performance)
- Current work volumes
- Describe nature of work volumes (steady, cyclical, peaks, etc.)
- Proposed timing for transition of service to SSC
Vertical Growth – Adding New Services (Cont’d)
The service is provided to more than one business unit
1 = More than one business unit
2 = Most of the business units in the company
3 = All of the business units in the company
The service is transactional in nature
1 = Work is non-transactional
2 = Some people doing similar, repetitive tasks
3 = Many people doing similar, repetitive tasks
It is not core to the business unit
1 = Function is considered a core operation
2 = Function is not a core operation
Service satisfaction level
1 = Business unit customers are fully satisfied with current service levels
2 = Business unit customers are somewhat satisfied with current service levels
3 = Business unit customers are dissatisfied with current service levels
Change management impact
1 = Significant change management is required
2 = Some change management is required
3 = Minimum or no change management is required
Overall effort to implement
1 = Complex implementation (months to implement)
2 = Simple implementation (weeks to implement)
Vertical Growth – Adding New Services (Cont’d)
- Track the new service requests that have been submitted to the shared services center
- Assign scores for each of the evaluation criteria
- Sum the scores and prioritize the expansion opportunities
- Determine the services to include in the shared services expansion
- Execute the service expansion!
Key Steps to Executing the Service Expansion
Step 1: Establish a baseline – Current State
- Consolidate all current state processes included in the new service request submission
- Review the technology used to perform the service today
- Evaluate the current organization design / staffing levels
- Determine the costs required to perform the service today
Step 2: Identify improvement opportunities – Future State
- Document process improvements / improved use of technology
- Identify Service level improvements
- Demonstrate organizational streamlining where available
- Estimate cost savings for implementing the new service
Step 3: Develop the business case
- Identify stakeholder groups and design communications and change management strategies for each group
- Clearly document and communicate the assumptions underlying the business case
- Continue to update the business case as facts and assumptions change
- Include both quantitative and qualitative support
Step 4: Develop the service transition & training plan
- Determine what activities move, what activities stay and the timing of the transition (Stop / Start / Continue plan)
- Include training topics for future state
- Operational process changes
- Telephony / IVR training impacts
- Case management impacts
- HR portal or knowledgebase updates
- Identify training audiences
- Service center Directors and Managers
- Service center representatives
- HR Business Partners
- Centers of Expertise
- Employees and managers
- Align training timeline with the service expansion timeline
- Training preparation
- Business simulation
- Hire and train new personnel
- Begin transitioning work
Step 5: Measure the results
- Perform on-going measurement of customer satisfaction
- Monitor stakeholder satisfaction
- Track and report metrics performance
- Update the business case
- Take corrective actions where performance falls short
- Celebrate successes!
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